Define a useful enquiry
Agree which services, locations and customer details indicate a relevant opportunity. This gives website and sales data a shared interpretation.
Track the contact routes
Review form submissions, calls and other approved actions while respecting privacy. Test measurement after website or consent changes.
Discuss quality with the team
Combine search data with feedback from the people answering enquiries. A rise in visits is not automatically progress if the requests fall outside the real service.
Explore the next step
Read more about search engine optimisation and google ads or contact our team with your requirements.
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